SEBI Registered Investment Advisor | RIA No.-INA000017222

Personal Finance Blog

Financial Literacy Matters

Latest Articles

Double Taxation Avoidance Agreement
Earning in two countries? India’s Double Taxation Avoidance Agreement (DTAA) means you don’t pay tax twice. Simple guide for NRIs in USA, UK etc.
Learn what is gilt mutual fund, how gilt funds work, their risk and returns, and whether investing in gilt funds suits your long-term investment goals.
Find out which Gold Investment option is the right one for you: Digital Gold vs Gold ETF vs EGR. Difference between digital gold and gold
No, your taxes didn’t go up. No, your 80C isn’t gone. Here’s what the New Income Tax Act 2025 actually changed – and what you

All Insightful Articles

Learn how to attain financial freedom with 11 proven steps. Set financial goals, budget wisely, eliminate debt, and achieve financial freedom.
Learn how to check the performance of a mutual fund using rolling returns vs trailing returns
Budget 2025 Income Tax Rate Changed – Good News! No Income Tax payable up to Rs 12 Lakh under the new regime.
Discover 7 effective debt management strategies to prioritize in 2025. Learn how to budget, debt consolidation and achieve financial stability with expert.
Guide on how to choose a car insurance policy in India and six factors you must consider to select the best car insurance policy.
A good financial plan helps you understand your current financial situation, financial goals and then provides an investment plan to make your money dreams come
Must know all about new nomination rules for Mutual Funds and Stocks – 2024
A comprehensive guide on Ayushman Bharat Pradhan Mantri Jan Arogya Yojana, must know.
All you should know about PPF and SSY Scheme New Rules Effective From October 1, 2024

About Author

Salma Sony

"My focus is on my client, not on selling financial products."

Hello, I'm Salma!

I’m a SEBI Registered Investment Adviser (RIA No.:INA000017222) & Certified Financial PlannerCM (FPSB No.: 60832) with 15 years of experience in the financial industry, aiming to improve India’s financial literacy and enable people to learn about financial planning in the most simplified way.

I started creating content on my YouTube channel to build financial awareness and later began writing articles. So far, I have published 100+ articles on personal finance.

My intention in writing articles was to simplify complex money matters step by step so that readers, when needed, can take time to absorb the concepts and take charge of their financial journey confidently. My articles aim to simplify money matters and offer readers practical insights on budgeting, investments, debt management, and financial planning – all backed by my professional expertise and real-world experience.

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Setting goals is the first step in turning the invisible into the visible.