“From Budgeting to Investing Personal Finance Made Simple With Guided Expert Advice”
Goal-Based Financial Planning For Every Stage of Your Life.
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Problems Financial Planning Helps You Get Rid Off
But not limited to..
#1
Overspending
Overspending is a habit that starts:
- When one doesn't take responsibility for their hard-earned money.
- When one doesn't create a budget.
- When one can't differentiate between their need and wants.
Financial planning services can help you recognize your overspending area by analyzing your cash flow and inculcating mindful spending habits that enable you to save more.
#2
Paying High Taxes
Paying high taxes can be avoided when one understands the income tax rules that work for them.
Tax planning is not about:
- Taking home loan for tax saving.
- Investing under section 80C.
Financial planning services can help you plan your finances and taxes efficiently, which works for you.
#3
Unwise Investment
The most common reasons for unwise investment decisions are:
- The intention of quick money making and high return.
- Free advice.
- Fear of losing.
Unwise investing is not limited to investing in a product you don’t understand but also making investment choices that don’t suit your goals and risk appetite.
Financial Planning helps you in wise investing and savings decisions.
#4
Debt Burden
Your debt journey begins When you decide to make purchases on a loan.
Doesn't matter if these loans are for big or small purchases. Small purchases on EMI create a habit that leads to buying unnecessary things on EMI and creates a money crunch.
To become debt-free:
- You must not entertain small purchases on EMI
- Avoid converting credit card paying due to EMI
Financial planning services can help you close your loan faster by analyzing and creating the best strategy for you.
#5
Uncertain Retirement Plan
Becoming financially independent/early retirement is a dream for today's generation.
With the increase in lifestyle and multiple responsibilities, early retirement seems uncertain.
Financial planning services can help you get clarity on your retirement needs and plan for a confident retirement.
#6
Unclear Financial Goal
Financial planning is a 360° approach to your personal finance that helps you manage money by:
Financial Planning is Much Beyond Investing!
Client's Love
Testimonials from Client's
EXCELLENT51 reviews on
Harshwardhan Kusumakar10 May 2024Huge shout out to Salma for being the best fees only personal financial adviser i have ever came across. Not only she is highly professional but is also very dedicated towards the success of her clients. I would personally recommend Salma to anyone looking for getting the best financial advise from a sebi registered investment adviser with goal based implementation help. It’s a pleasure working with you Salma. All the best.World Spinner 6662 May 2024Salma is truly professional about the services she provides and is diligent in providing monthly portfolio performance. I have used her services for a year now and she's also looking after my sisters portfolio for a couple of years now. She's a good listener and understands individual goals and also gives a reality check as required. Most of all, she's just a message or phone call away even if one has the most basic question. Thank you for your support and service Salma. I would highly recommend your services to people in need! All the best.MOHAMMED ABDUL MOHI18 April 2024I found Salma Sony incredible listener, Her advice helped me a lot to set my financial goals in SMART(Specific, Measurable, Achievable, Relevant, Time-bound) way according to my current situation. Thank you @Salma Sony for the great help to put things into perspective and prepare me for great things in the future. Thank you.Brijendra Kumar15 April 2024If you are in need of fee only financial planner, I highly recommend Salma Sony, CFP. Choosing the right planner is the key of financial planning. She had extended her support in my entire financial planing journey. She made sure to communicate with me during the entire process and answered questions I had, as well as having extremely friendly nature.Sakshi Chandraakar4 April 2024Salma has been taking care of my personal finances for over 2 years now & the journey has been very fruitful. Before meeting her I had zero savings & very little investment however, in the last 2 years she has helped me save & invest more than 30% of my revenue. The best part is her approach of goal specific investments. Now, I don't have to worry about my kids education, my travel or even investing in a car or property. I can vouch on Salma's ethics, honesty & commitment to her client's success. My Gratitude to Salma for all the hardwork she puts into building my portfolio so that I can create more wealth & enjoy my life🙏 God bless you Salma! Sakshi Chandraakar Career Branding CoachAnish Bhanu1 April 2024When its a matter of life planning, review cant be short. I had the pleasure of working with Salma Sony, a fee-only financial planner, and I must say it was a fantastic experience. From the beginning, Salma took the time to understand my financial goals, needs, and concerns. This personalized approach set the tone for the entire relationship.The budgeting strategy was an eye-opener, making me realize that I can save and invest beyond my current expectations. What stood out the most was Salma's dedication to crafting a financial plan tailored specifically to my situation. She didn't offer cookie-cutter solutions but instead took into account my unique circumstances and preferences. This attention to detail and customization gave me confidence in her recommendations. Throughout the process, Salma was patient and thorough, explaining complex concepts in a way that was easy to understand. This clarity helped me make informed decisions about my finances without feeling overwhelmed or confused. Additionally, the fee-only structure that Salma adhered to was transparent and fair. I knew exactly what I was paying for, and there were no hidden fees or commissions influencing her advice. This alignment of interests reassured me that Salma's recommendations were truly in my best interest. Overall, working with Salma Sony was a refreshing and rewarding experience. Her dedication, expertise, and ethical approach make her highly recommended for anyone seeking personalized financial guidance.Suresh Kurma30 March 2024Working with Salma Sony has been an absolute pleasure. She has lot of patience and explained clearly in helping me set up the correct financial goals. She has reviewed my existing portfolio, took the time to understand my needs and provided tailored guidance every step of the way. Prior to meeting her, I believed I had a good understanding of my financial situation. However, her guidance and expertise opened my eyes to new perspectives. Her explanations of my goals and how to achieve them have been invaluable, and I've learned a great deal from her insights. I highly recommend her services to anyone seeking expert financial planning assistance.Shreyansh Deb30 March 2024Salma Sony Ma'am has been instrumental in shaping my personal finance strategy. Her clear and concise advice cuts through the complexity, making the principles of personal finance accessible and understandable. She's not just a problem-solver but a guide who has walked me through each step of my financial journey, helping to craft a practical and actionable plan tailored to my needs. Her approachable and professional demeanour makes the financial planning process less daunting and more empowering. She encourages me to make informed decisions, providing the right amount of guidance without taking control. I wholeheartedly recommend Salma Sony Ma'am to anyone seeking personalised, insightful financial advice.Jayanth Srinivasan2 March 2024It was a pleasure working with Salma on my financial planning. I wish to have a fruitful and long association for many years to come.shubham varshney18 February 2024Salma possesses excellent expertise in personalized financial planning. I approached her to develop an organized financial plan tailored to my life goals and investment needs. She patiently listened to my questions, concerns, and opinions, responding proactively with professionalism and support throughout our interactions. I highly recommend her services.
The Fee Of The Comprehensive Financial Planning Services
For Resident Indians
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Risk Profiling
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Emergency Fund Planning
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Net worth analysis
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Cashflow Analysis - Income & Expense Analysis
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Life & Health Insurance Planning
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Existing investment in-depth analysis- Mutual funds, insurance, bonds, fDs, PPF, etc
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Tax Planning
-
House Purchase Planning
-
Children's Education / Marriage Planning
-
Retirement Planning
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Loan / Debt Management Planning
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Discretionary Goal Planning - Vacation Planning, Car Purchase Planning, etc
-
Mutual Fund report sharing every month
-
Fund Performance Review meeting every 6 months
-
Free consultation throughout the year
-
Estimated delivery time 2-3 weeks
Annual Fee. No Commissions.
Rs. 20,000*
(*May vary based on the complexity of the work case-to-case basis)
For Non Resident Indians (NRIs)
-
Risk Profiling
-
Emergency Fund Planning
-
Net worth analysis
-
Cashlow analysis- Income & expense analysis
-
Life Insurance & Health Insurance planning
-
Existing investment in-depth analysis- Mutual funds, insurance, bonds, fDs, PPF, etc
-
Tax Planning
-
House Purchase Planning
-
Children's Education / Marriage Planning
-
Retirement Planning
-
Loan / Debt Management Planning
-
Discretionary Goal Planning - Vacation Planning, Car Purchase Planning, etc
-
Mutual Fund report sharing every month
-
Fund Performance Review meeting every 6 months
-
Free consultation throughout the year
-
Estimated delivery time 2-3 weeks
Annual Fee. No Commissions.
Rs. 22,000*
(*May vary based on the complexity of the work case-to-case basis)
How Financial Planning Works?
Journey of a wise investor
Individuals who spend first and do not keep money aside after a salary credit are Spender.
Financial Planning helps budget so you can keep excess cash aside for necessary investments after a salary credit.
Individuals who keep their money aside first to save after a salary credit are Saver.
Financial Planning helps save and grow wealth by investing in short-term and long-term financial goals.
Individuals who keep their money aside first to invest after a salary credit are investors.
Financial Planning helps not just invest and grow a portfolio but become a wise investor for a secured future.
Wise investors live a financially peaceful & secure retirement life due to clarity on their goals and planned action to achieve their goals on time.
Fee Only Financial Planning Services Includes:
Financial Planning is NOT just about investment
It involves
With the comprehensive Financial Planning services, I help you identify and quantify your Financial Goals, evaluate the current financial situation, and develop an efficient road map to achieve your life goals.
I research recommendations according to your profile and recommend solutions tailored to your needs, and choose all the investment options available in an unbiased manner.
A written financial plan is then developed considering your risk profiling, diversification, and risk management and shared with you.
In this comprehensive financial planning services, I review your existing investments and insurance in detail and recommend changes as needed.
With annual review and monitoring, I ensure that you are on the right track.
I also revise the financial plan if needed in response to the changing circumstances in your lifestyle, family needs, employment, and other external factors.
Financial Planning Services that focus on your financial goals so that you concentrate on your work.
About Me
Hello, I'm Salma!
I’m a SEBI Registered Investment Adviser (RIA No.:INA000017222) & Certified Financial Planner (FPSB No.: 60832).
I offer fee-only financial planning and advisory services. I work with individuals like you jointly to help you plan your finances and make well-informed financial decisions.
I deeply understand client needs and provide professional advice, prioritizing their interests.
Every suggestion is personalized, keeping today’s comfort in mind while still planning responsibly for tomorrow.
So far, I have advised 400+ families in their Financial Planning journey.
Fee Only Financial Planning Services Process
Here Is How We Can Work Together Towards Your Financial Planning Journey
#1
You can directly book a video call with me by using a booking calendar at the bottom of this page or the website’s contact page. Alternatively, you can drop a WhatsApp message at +91 8180923895 or email me at salmasony.cfp@gmail.com.
Upon scheduling a 45-minute call using a calendar, you will receive an email invite with the Google Meet link to connect on the scheduled day and time.
During this call, I will focus on understanding your requirements, introducing how goal-based financial planning can help, and outlining the next steps.
#2
Once the process and fee are agreed upon, I will need your essential document as a part of KYC to proceed.
Once I have them, I will share with you the below mentioned three documents:
Letter of Engagement– This is a formal engagement letter, as SEBI Regulations require. If you agree to the terms, please use Aadhar-based OTP for the e-singing of the engagement letter.
Data Collection Sheet – This is an Excel template where you will provide details about your current financial status, including family information (financial dependents), goals, income, expenses, assets, liabilities, etc.
Risk Profiling Questionnaire – This is an editable PDF questionnaire with a multiple-choice question-answer format. You must download the pdf, choose the best-suited answer for all the questions, and send it to me for analysis to understand your risk appetite.
#3
After signing the Letter of Engagement by both parties (Client & Advisor), you must pay the fee to the provided bank or UPI details, completing our sign-up.
Upon receipt of the filled Data Collection Sheet and Risk Profiling questionnaire, I will schedule a 45-minute meeting to review your data in detail, including providing guidance on financial goals and addressing any queries you may have.
#4
Planning – I will prepare a financial plan with the data you provided after our data collection meeting. I take 2-3 weeks to study your case and prepare a customized financial plan thoroughly.
Execution – Once you receive the plan, I encourage you to review it thoroughly and list any questions or concerns.
In our next meeting, I will take you through the plan and address your queries to the best of my abilities. Once you clearly understand the plan, you can proceed with its implementation.
As I follow Fee-Only Financial Planning, implementing the financial plan is your (client’s) responsibility. However, I will assist you if you face difficulties during the implementation process.
#5
I encourage connecting to address any of your queries related to implementation support when needed. Formally, we meet semi-annually, where I will address below:
a) How well have you implemented the plan, and if any missing action needs to be taken care of?
b) How are your investments doing?
c) Understand if there is any change in your financial situation and clarify any doubts.
#6
I follow the annual review process for your financial plan. Upon renewal, I will review your goal’s progress.
Please note that even after I deliver the financial plan, you can always contact me during the one-year engagement period to discuss any matters related to personal finance, investing, or your financial planning.
Apart from the above, I will address any changes in your financial goals, cash flow, or any life situation impacting your financial plan as and when they occur. Your evolving needs are my priority.
Fee Only Financial Planning Services Approach
Here Is How We Can Work Together Towards Your Financial Planning Journey
#1
Introduction
You can directly book a video call with me by using a booking calendar at the bottom of this page or the website's contact page. Alternatively, you can drop a WhatsApp message at +91 8180923895 or email me at salmasony.cfp@gmail.com.
Upon scheduling a 45-minute call using a calendar, you will receive an email invite with the Google Meet link to connect on the scheduled day and time.
During this call, I will focus on understanding your requirements, introducing how goal-based financial planning can help, and outlining the next steps.
#2
Engagement
Once the process and fee are agreed upon, I will need your essential document as a part of KYC to proceed.
Once I have them, I will share with you the below mentioned three documents:
Letter of Engagement–
This is a formal engagement letter, as SEBI Regulations require. If you agree to the terms, please use Aadhar-based OTP for the e-singing of the engagement letter.
Data Collection Sheet –
This is an Excel template where you will provide details about your current financial status, including family information (financial dependents), goals, income, expenses, assets, liabilities, etc.
Risk Profiling Questionnaire – This is an editable PDF questionnaire with a multiple-choice question-answer format. You must download the pdf, choose the best-suited answer for all the questions, and send it to me for analysis to understand your risk appetite.
#3
Sign-Up
After signing the Letter of Engagement by both parties (Client & Advisor), you must pay the fee to the provided bank or UPI details, completing our sign-up.
Upon receipt of the filled Data Collection Sheet and Risk Profiling questionnaire, I will schedule a 45-minute meeting to review your data in detail, including providing guidance on financial goals and addressing any queries you may have.
#4
Planning
Planning – I will prepare a financial plan with the data you provided after our data collection meeting. I take 2-3 weeks to study your case and prepare a customized financial plan thoroughly.
Execution – Once you receive the plan, I encourage you to review it thoroughly and list any questions or concerns.
In our next meeting, I will take you through the plan and address your queries to the best of my abilities. Once you clearly understand the plan, you can proceed with its implementation.
As I follow Fee-Only Financial Planning, implementing the financial plan is your (client's) responsibility. However, I will assist you if you face difficulties during the implementation process.
#5
Follow-up
I encourage connecting to address any of your queries related to implementation support when needed. Formally, we meet semi-annually, where I will address below:
a) How well have you implemented the plan, and if any missing action needs to be taken care of?
b) How are your investments doing?
c) Understand if there is any change in your financial situation and clarify any doubts.
#6
Review
I follow the annual review process for your financial plan. Upon renewal, I will review your goal's progress.
Please note that even after I deliver the financial plan, you can always contact me during the one-year engagement period to discuss any matters related to personal finance, investing, or your financial planning.
Apart from the above, I will address any changes in your financial goals, cash flow, or any life situation impacting your financial plan as and when they occur. Your evolving needs are my priority.
What is not covered in the Fee Only financial planning Services?
Frequently Asked Questions
Financial Planning Services will help you create a road map of your life financial goals and help you achieve them on or before time by implementing, grabbing market opportunities, and tracking right.
If you have several financial goals, especially if your family is dependent on you financially, then the right time is NOW.
Financial Planning Services is an annual service.
Financial Planning Services cover all aspects of personal finance. Click here to learn more about our Financial Planning Services approach.
A fee only financial advisor / fee only expert financial planner are SEBI Registered Investment Advisor who operates on a transparent and straightforward model. Unlike financial planners in India who earn commissions or fees based on product sales, fee only financial advisors charge a flat fee only for their financial services, ensuring unbiased financial advice that aligns with client’s financial goals. This structure eliminates conflicts of interest, putting the client’s best interests ahead of everything else.
In this internet era, getting your finances sorted virtually with financial planning services is convenient and saves you time.
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Setting goals is the first step in turning the invisible into the visible.
